In many an Industry, the usage of Graphs in several forms serve as an in valuable management tool. Indeed the movement in one’s graphs also allows for forward planning, contingency measures to be taken if necessary and in the main, progress of the organization. Well, at least this is true for us at KZN Oils.

And so, with the graphs that follow we have observed clear progression from the early days of KZN Oils and as to where are now, with regard to the movement of Fuels and Lubricants.

A constant control and process of recording our sales via graphs has been a strong marketing and motivational drive force, and just looking at the figures from 1998 onwards clearly demonstrates this.

Apart from the more tangible value coming out of the increased sales, for us it has been even more meaningful given the challenges of entering the Oil and Fuel Industry as a disadvantaged business.

Therefore, the several figures shown are reflective of KZN Oils’ serious commitment within the broader context, as this also shows that growth is inevitable provided there is lots of effort and hard work of course, as this also shows that growth is inevitable provided there is lots of effort and hard work of course. Using these graphs over the four and a half year period as a basis for projection planning, part of our success has also been the attainment of “Schedule C” Status.

Our interaction with and the interest shown by International Companies have also contributed to the positive middle and long term planning process. Therefore, we are optimistic of the future and will naturally monitor developments in all respects, with the more critical aspect being our sales and expansion programmes.

From a customer point of view, we experience a much more keen sense in our buying power which allows for affordability and which is also in keeping with market related prices.

This in turn will benefit our customers by creating greater purchasing power for them, and ultimately create more growth and economic power for all of us in the Industry and Trade.